At Gonzalez Painters & Contractors, we pride ourselves on delivering top-notch painting, roofing, and siding services to our community. To reach more clients and showcase the quality of our work, we’ve partnered with Matt Vidovich and Zack Ellington at The Builders Agency, a leading digital marketing firm based in Chapel Hill, NC and specialize in digital marketing for painters. This ongoing collaboration has significantly enhanced our online presence through expert SEO, innovative website design, and strategic social media management.

Search Engine Optimization (SEO): Reaching More Clients Where It Matters

Search Engine Optimization (SEO) is the backbone of any successful online marketing strategy, and The Builders Agency has been instrumental in optimizing our website to ensure that potential clients find us when searching for painting, roofing, or contracting services in the Durham area.

Through targeted keyword research and on-page optimization, The Builders Agency has helped us rank higher on search engine results pages (SERPs). This means when someone in our community searches for services we offer, they’re more likely to find us at the top of their search results. The increase in organic traffic has been noticeable, translating directly into more inquiries and booked projects. This SEO strategy has not only improved our visibility but also our credibility, as customers often associate higher-ranking companies with better service.

Website Design: A Digital Home That Reflects Our Quality

Your website is often the first impression potential clients have of your business. Understanding this, The Builders Agency revamped our website to create a digital presence that truly reflects the quality and professionalism of Gonzalez Painters & Contractors.

The new website design is not just aesthetically pleasing but also user-friendly and optimized for conversions. It’s mobile-responsive, ensuring that visitors have a seamless experience whether they’re browsing on a desktop or a smartphone. The Builders Agency also incorporated SEO-friendly design elements, such as fast loading times and clean code, further boosting our rankings on Google. This redesign has made it easier for clients to navigate our services, view our portfolio, and contact us directly, resulting in a significant increase in leads.

Social Media Management: Engaging with Our Community

In addition to SEO and website design, The Builders Agency has taken charge of our social media management, helping us connect with our community in meaningful ways. They’ve developed a comprehensive social media strategy that includes regular posts showcasing our projects, client testimonials, and behind-the-scenes content.

By engaging with our audience on platforms like Facebook and Instagram, we’ve been able to build a stronger connection with our local community. The Builders Agency’s approach to social media is all about storytelling—showing the faces behind the work and the stories behind the homes we transform. This not only helps us reach a wider audience but also builds trust and loyalty among our existing clients.

A Partnership Built on Success

Our partnership with The Builders Agency has been a game-changer for Gonzalez Painters & Contractors. Their expertise in digital marketing has allowed us to focus on what we do best—providing top-quality services to our clients—while they handle the digital side of things.

As we continue to grow and serve the Durham community, we’re excited to see how this ongoing collaboration will help us reach even greater heights. If you’re considering elevating your business’s online presence, we can’t recommend The Builders Agency enough. Their commitment to helping us succeed is evident in the results we’ve achieved together.

Thank you for being part of our journey, and we look forward to continuing to serve you with the same dedication and excellence that you’ve come to expect from Gonzalez Painters & Contractors.